Ismar 2011.
Graphic design for the University of Applied Sciences and Arts Northwestern Switzerland.

ISMAR (International Symposium on Mixed and Augmented Reality) is an expert conference on augmented reality traveling across the continents. The tenth symposium took place from 26 to 29 October 2011 in the Congress Center Basel, Switzerland.

For this purpose, we developed a corporate design that does justice to both the technical and design aspects of the topic as well as representing the host country Switzerland. Within the design concept of the layout, we use well-known rendering techniques from the early days of the PC boom. That way it is reduced and works in a seemingly digital way with Swiss stereotypes.